Hi guys,
My university does not provide access to the following paper. This is unfortunate as I expect it to be a key reference in my current project.
Faber, R. J., & O'Guinn, T. C. (1984). Effect of media advertising and other sources on movie selection. Journalism & Mass Communication Quarterly, 61(2), 371-377.
Can anyone help me to get a .pdf copy?
Any help is much appreciated!
Here are some potential links:
http://jmq.sagepub.com/content/61/2/371.extract http://connection.ebscohost.com/c/articles/14827041/effect-media-advertising-other-sources-movie-selection