Cover Letter tips

[sunshine29]

What are your best tips for cover letters? I'm applying for jobs in the public sector and am struggling to strike a balance between formal and casual. 

 

Any help is appreciated! Thanks

[hustlebunny]

http://www.humanworkplace.com/whats-pain-letter/ 

 

Read the comments below that article too. I would also take a elements from the traditional cover letter, relaying why you are interested in the company apart from improving the bottom line/ processes, why you will be a good fit etc. 

 

All the best