Ohio State is largely known for qualitative work (do they have a pop studies center?). I'm currently in a Sociology PhD program and am transferring into a dual Sociology/Demography program with the goal of working outside of academia. If I were you, I'd take one of 2 approaches---
1. Get into the highest ranked (rankings matter even if you don't want academia) sociology program and use the prestige/networks to get you where you want to go
OR
2. Get into a sociology program with a pop center (such as Minnesota, Michigan, UNC, UPenn, etc).