I spend most of my time genuinely having no idea why the program I got into decided to take a chance on me, and feeling massively, ecstatically, giddily grateful that they did.
In my more critical lucid moments however I, like many others, feel that the reason I got in is the applicability of my interests to the program I applied to and my preparation for the work there. I only got into one program out of the four I applied to. It was my top choice and I spent way more time thinking and working on this app than the others and I guess it showed. I think my international status helped a little also in that the British university system is so specific so early on that the amount of experience I have in my field is high. However being international could also be a major reason for my rejection from a state school where my experience would have been great as well. I also contacted people at each of the schools I applied to and got into a great conversation with the professor I will be working with, who helped a little with advice during the process.
My numbers are average, 1300 GRE and I guess around 3.7 GPA (high 2:1 in the UK) and no grade as yet for my masters as it is only one year. My current school is good, and 2 of my letters of rec were from awesome people in my field, so that could have helped too.
I guess therefore if I throw in my 0.02 of advice, I would say that you should only apply to places that you would really want to spend many years of your life in, rather than adding others to make up the app numbers (my 'safety' rejected me after all). Spending time finding a program that is ideal for what you have already done and what you want to do gives a better chance of acceptance than applying to loads of programs. Thats just my experience though, and if I had to do it again I am not sure I would have the balls to only apply to one or two places!
Congrats to everyone who was accepted, good luck to those still waiting and commiserations to those who didnt make it this year