Just wanted to thank everyone for their input and opinions on the subject. After reading through everything, I decided to base my choice on what I felt would be most beneficial to me as a student and future professional. I appreciate everyone's thoughts on financial aid being a huge part of the decision making process, huge debt can be crippling. However, I agree with @The Nerd that my education is the greatest investment I can make and I believe it is worth it. With that being said, I made my decision based solely on my happiness and ultimately what I found to be the best fit after visiting both campuses. Columbia seems to be a fantastic program with great faculty and networking opportunities. I was even able to ask current students if they thought the price was worth their education and they answered honestly that the Ivy League name has opened doors that may not have been opened if it wasn't for the brand. I met lovely prospective students who were all having the same dilemma I was--choosing between 2 amazing programs and everyone was leaning towards Columbia. I have to say I also was at first, however I knew deep down that I could not see myself attending this wonderful institution. I realized I was convincing myself that I should want to go to Columbia because (like everyone around me said) "It's Columbia!" After visiting Rutgers, I knew as I walked around the campus and talked with a current first year student that this was where I wanted to spend the next 2 years getting my MSW. I was excited hearing about the research opportunities as well graduate assistantships available. Not to mention the field placement opportunities for my second year while getting my VAWC certificate. At the end of the day, it seems that the $20,000+ I'll be saving (after an eye opening financial aid session at Columbia that revealed my work study actually couldn't go towards tuition) is just an added bonus on top of going to my preferred program. All of this to say, my advice to anyone making this stressful and difficult decision--do not make your decision based on the opinion of others! Do what is best for YOU because you will be the one attending the program after all. If an Ivy league happens to have the program and campus that is the best fit for you, go for it. Don't let others believing you are making a "foolish" decision stop you or discourage you from attending. I would have made that choice if it had worked out that way for me. People invest in houses and cars all the time, your education will dictate what you do for the rest of your life and in my opinion, is worth every penny. Conversely, if everyone around you feels you should just go to the Ivy League because of the name and prestige but you feel that a state school or not as widely recognized school is the better fit for you, do what you gotta do and screw what anyone else says. Your happiness and education is worth more than the fleeting opinion of others.