I was pretty much disheartened knowing this last year. My confidence on academia is gradually fading away. Yet, academicians are staunch advocate of transparency and access to information. Not only they're earning app fees but it is all about acceptance rating and the number of applicants they're attracting- these data are crucial for their reputation; receiving budgets, bragging and many more.
Last spring I was accepted to UNC-CH PhD and had extensive email conversation with the prospective supervisor who is also the program director. My email title was clearly mentioned about funding but he never said a word about this. After 15-20 emails and conversation he finally gave his nod to apply and then I was accepted to the program but then he said we do not have sufficient fund at the moment. I heard similiar stories of my friends and colleagues from other universities as well.